![]() Putting the brand’s entire range in one convenient place, it tackles all of your skincare woes with impressive efficiency. To pick up everything this brand is throwing down, snag yourself The Complete Skincare Gift Set. In fact, Lumin products deliver a quality regimen in as little as 90 seconds. With better ingredients comes a better skin management routine and a quicker one too. We’re talking proven ingredients like ginger root extract, charcoal, shea butter, caffeine, apple extract, squalane, vitamin C, green tea extract, and more. The resulting products trim the proverbial fat to focus exclusively on high-grade ingredients that actually work. With help from experts, they developed unique formulas that would specifically benefit the thicker and more stubborn constructs of men’s skin. Lumin did not want to be one of those brands.ĭetermined to rise above their counterparts, Hong and Gani boarded a flight to South Korea, the global leader in skincare innovation. Take the cheap stuff, throw in a few extra (and unnecessary) ingredients, dress the whole thing up in fancy clothing, and then sell it at a premium. Look beyond the catchy names and hip labels and you may notice the same ingredients and formulas that you’d find in the generic section of the nearest drugstore. Use the discount code “LUMINLUNAR2021” to get 22% off on all products.Īnother thing the Lumin co-founders discovered was that most male-targeted skincare brands go big on marketing, but not much else. At the same time, active skin management-which delivers tangible results-was being all but ignored. They also realised that every country had its own distinct approach toward skin health, giving the category itself a junk science-like aura. The story begins (and continues) with co-founders Richard Hong and Darwish Gani, who traveled the world and quickly discovered something essential: “skin health” as a concept is pervasive amongst men, but “skin management” is almost universally misunderstood. More than a brand, Lumin is a globe-trotting journey sprung to life. Not only that, but you can use their products for as little as 90 seconds a day and still see results. But not Lumin, which was born out of a tireless search for the kind of high-grade formulas that uniquely benefit men’s skin. What customers may not realise is that most of these brands use the same ingredients and methods as their generic counterparts, offering little more than clever marketing. More and more men are adopting a daily skincare regimen and it’s spawned an ever-growing industry of emerging brands.
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